Radiothon Raises Funds and Awareness for March of Dimes Cause of Healthy Babies
Atlantans will wake up to their usual cup of coffee, tune into their
favorite radio stations and hear a full morning of reasons to help
Georgia babies survive and thrive during this year’s Broadcasters for
Babies radio fundraiser to benefit the March of Dimes.
Twenty-eight
major Atlanta radio stations will put competition aside on July 29th (6
am-11 am) to raise money in support of life saving research and
critical programs focused on giving every baby a healthy start or
providing comfort to families when the unexpected happens.
All stations will direct listeners to make donations by calling the
toll free number 1-866-MOD BABY (663-2229) or by going online at www.marchofdimes.com/georgia.
Certain pledge amounts will earn listeners prizes such as AirTran
Airways business class tickets for domestic travel; two-night stays at
Beau Rivage Resort on the scenic Mississippi Gulf Coast; Vacation
Express travel packages to Oasis Hotels and Resorts in Cancun, Mexico
and dinner for two at some of Atlanta’s most popular restaurants.
Last
year, Atlanta’s radio community raised $140,000 for the March of Dimes
through Broadcasters for Babies (formerly known as Breakfast for
Babies) and the annual Achievement in Radio (A.I.R. Awards) Dinner.
Atlanta’s leading radio stations are once again spearheading
Broadcasters for Babies with a generous donation of morning air time
rooted in a
70 year history with the March of Dimes. In 1938,
radio personality Eddie Cantor first coined the term “March of Dimes,”
playing on the popular newsreel feature "The March of Time." Cantor
appealed to radio listeners all over the country to send their dimes
directly to the White House to raise money to wipe out polio. The
campaign proved successful, and the great partnership between the March
of Dimes and the radio industry continues today with a focus on
ensuring healthy outcomes for every baby.
The Facts:
Thousands of children are alive today, and millions more are leading
healthier lives because of advances in treatment and prevention made
possible by March of Dimes funded research.
Despite decades of research, scientists have yet to develop effective ways to prevent premature birth.
In an average week in Georgia, 372 babies are born preterm facing an
increased risk of death and serious medical complications such as
cerebral palsy, mental retardation, chronic lung disease, developmental
delays and vision and hearing problems.
Between 1995 and 2005, the rate of infants born too soon and too small in Georgia increased more than 16%.
In the U.S., 120,000 babies will be born with a birth defect and nearly 30,000 babies will die before their first birthday.
About March of Dimes
Founded
in 1938, the March of Dimes is the leading nonprofit organization for
pregnancy and baby health. With chapters nationwide, the March of Dimes
funds programs of research, community services, education and advocacy
to improve the health of babies. For the latest resources and
information, visit www.marchofdimes.com/georgia or www.nacersano.org.
2008 Date: Tuesday, July 29, 2008
Time: 6 a.m. until 11 a.m.
Participating Stations:
1. WZGC - 92.9 FM - Dave FM
2. WSTR - 94.1 FM - Star 94
3. WUBL - 94.9 FM - The Bull
4. WBTS - 95.5 FM - 95.5 The Beat
5. WKLS - 96.1 FM - Project 9-6-1
6. WWLG - 96.7 FM – The Legend
7. WSRV - 97.1 FM - The River
8. WPZE - 97.5 FM - Praise 97.5
9. WSB - 98.5 FM - B 98.5 FM
10. WWWQ - 99.7 FM - All the Hits Q100
11. WNNX - 100.5 FM – Rock 100.5
12. WKHX - 101.5 FM - Kicks 101.5
13. WAMJ- 102.5 FM– Grown Folks Radio 102.5
14. WVEE - 103.3 FM - V-103
15. WALR- 104.1 FM- Kiss 104.1
16. WFSH - 104.7 FM - 104.7 The Fish
17. WBZY - 105.3 FM - El Patron
18. WWVA - 105.7 FM - Viva 105.7
19. WJZZ - 107.5 FM - Smooth Jazz 107.5
20. WHTA - 107.9 FM - Hot 107.9
21. WGST - 640 AM - Atlanta. Talk. Radio.
22. WCNN - 680 AM – 680 The Fan
23. WSB - 750 AM - News/Talk 750 WSB
24. WQXI - 790 AM - 790 The Zone
25. WGKA—920 AM—Atlanta News Talk Station
26. WAOK- 1380 AM- 1380 News & Talk
27. WEKS – 92.5 FM – The Bear
28. 99.7 HD2 – 99X.com
You must be a registered subscriber in order to view this Article.
To learn more about becoming a subscriber, please visit our Subscription Services page.
Return
 |
An error has occurred.
Error: Unable to load the Article Details page. |